Privacy Policy

• 1. Introduction and Scope
• 2. Notice at Collection
• 3. Changes to This Privacy Policy
• 4. Information We Collect About You
• 5. Sensitive Personal Information
• 6. Sources of Personal Information
• 7. Text Messaging, Calls, Email, and Alerts
• 8. How We Use Your Personal Information
• 9. Disclosure of Your Personal Information
• 10. Retaining Personal Information
• 11. Minors and Children
• 12. Data Security
• 13. Privacy Rights
• 14. Sale and Sharing of Personal Information.
• 15. Non-Discrimination.
• 16. Contact Us
• 17. Complaints, Issues, and Dispute Resolution

Last Updated/Reviewed: November 10, 2026

1. Introduction and Scope

Groundworks and its affiliates whose websites or services link to this Privacy Policy, (together, “Company”, “we”, “us”, or “our”) care about privacy and want you to be familiar with how we collect, use, protect, and disclose your Personal Information. This Privacy Policy describes our practices in connection with personal information that we collect about you through (1) websites operated by us from which you are accessing this Privacy Policy, including, but not limited to, www.groundworks.com (the “Websites”) including when you scan a QR code that redirects you to our websites; (2) when you interact with our social media pages managed by us that include a link to this Privacy Policy, including, but not limited to, social media pages managed by us on Facebook, Twitter, Instagram, and LinkedIn (collectively, our “Social Media Pages”); (3) your interaction with any of our advertising or with applications on third-party websites and services that include a link to this Privacy Policy (“Authorized Links”); (4) electronic communications, including, but not limited to, email and text messages, exchanged with us (“Electronic Communications”), phone calls, and online and offline interactions when you use our services, including but not limited to requesting a quote, scheduling an appointment, or receiving our products or services (all together referred to herein as the “Services”).

This Privacy Policy does not apply to our collection and use of Personal Information in an employment capacity. Employees, job applicants, contractors, interns, or other workers seeking more information on our employment-related Personal Information policies and practices should see our Employee Privacy Notice.

This Privacy Policy does not apply to information collected through any other means not listed above and information collected through any other third-party application or content that may be linked to or accessible from use of the Services. Further, websites controlled, offered or maintained by third parties (even those that you may be able to link to or access from our Websites, Social Media Pages, and Authorized Links) generally have separate and independent privacy policies. We make no representation and are not responsible for these sites or the contents contained therein. Access and use of these sites and their services is at your own risk. We are not responsible for the privacy practices or the content of these other websites.

This Privacy Policy may change from time to time, as outlined below in the “Changes to This Privacy Policy” section. Your continued use of the Services after we make changes to the Privacy Policy is deemed to be acceptance of those changes, so please check this Privacy Policy periodically for updates.

2. Notice at Collection

Where required by law, at or before the point of collection, we provide a Notice at Collection that identifies the categories of Personal Information collected, the purposes for collection and use, whether the information is sold or shared, and the applicable retention period or criteria. The notice links to this Privacy Policy and to available privacy choices.

3. Changes to This Privacy Policy

It is our policy to post any changes we make to this Privacy Policy on this page. The date the Privacy Policy was last revised is identified at the top of the page. You are responsible for periodically reviewing this Privacy Policy to check for any changes. When applicable, the provisions contained in the most current Privacy Policy supersede all previous policies, provisions or statements regarding our privacy practices. Where required by applicable law, we will provide additional notice or obtain consent before applying material changes to our use of Personal Information.

4. Information We Collect About You

“Personal Information” means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual or household, and includes information otherwise treated as personal information or personal data under applicable law. We may collect the following categories of Personal Information about you, which are described in more detail below: (A) information you provide to us; (B) information we may automatically collect; (C) cookies and technologies used to collect information about you, and (D) information we may receive from third parties. In particular, we collect the following categories of Personal Information from users of our Services:

• Identifiers such as real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, telephone and fax number, account name, or other similar identifiers.
• Contact information and background information such as name, signature, address, or telephone number. Some Personal Information included in this category may overlap with other categories.
• Commercial information, including records of products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.
• Internet or other similar network activity, including browsing history, search history, Internet service provider (ISP), language, referring/exit pages, platform type, date/time stamp, number of clicks, and other information on a consumer’s interaction with a website, application, or advertisement.
• Audio, electronic, visual, or similar information, including recordings of customer service, scheduling, and sales calls.
• Geolocation data, including approximate location derived from an IP address or device.
• Inferences drawn from the information identified above to create a profile reflecting preferences, characteristics, behaviors, or interests.
• Financial information, such as payment or financing-related information, to the extent Groundworks receives or maintains that information.

The chart below identifies the categories of Personal Information we collected from our consumers within the last 12 months.

Category	Examples	Collected
A. Identifiers.	A real name, postal address, telephone number, unique personal identifier, online identifier, Internet Protocol address, email address,	YES
B. Personal Information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)) (“California Customer Records“).	A name, signature, address, telephone number, payment or financing-related information, such as payment or approval status, Some Personal Information included in this category may overlap with other categories.	YES
C. Protected classification characteristics under California or federal law (“Protected Classes“).	Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, reproductive health decision-making, military and veteran status, or genetic information (including familial genetic information).	NO
D. Commercial information.	Information about properties and projects for which you request services; inquiries, quotes, and appointments; records of personal property, products, or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies; and related transaction and service history	YES
E. Biometric information.	Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data.	NO
F. Internet or other similar network activity.	Activity on our websites, mobile apps, or other digital systems, such as internet browsing history, search history, system usage, page views, referring websites, visit dates and times, and interactions with our websites, online forms, content, and advertisements, electronic communications with us, postings on our social media sites.	YES
G. Geolocation data.	Approximate location derived from your Internet Protocol address	YES
H. Sensory data.	Audio recordings of customer service, scheduling, and sales calls	YES
I. Professional or employment-related information.	Business contact information, such as employer or company name, job title, and professional role	YES
J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)) (“FERPA Information“).	Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records.	NO
K. Inferences drawn from other Personal Information.	Inferences about your interests, preferences, and potential service needs based on your inquiries, website activity, and interactions with our services and advertising	YES
L. Sensitive Personal Information.	Further identified in the chart below.	NO

5. Sensitive Personal Information

Sensitive Personal Information includes government identifiers, account credentials, precise geolocation, racial or ethnic origin, religious or philosophical beliefs, union membership, contents of certain communications, genetic or biometric information used for identification, health information, and other information treated as sensitive under applicable law. We collect, use and disclose Sensitive Personal Information only as reasonably necessary and proportionate for the disclosed purposes, and we obtain consent where required by law.

If we collect Sensitive Personal Information in connection with the Services, we use and disclose it only as reasonably necessary and proportionate for the purposes described in this Privacy Policy and as permitted by applicable law. We obtain consent where required by law. Please do not provide Sensitive Personal Information that we have not requested.

The chart below identifies the categories of Sensitive Personal Information , if any, we have collected from consumers in the last 12 months.

Sensitive Personal Information Category	Collected?
L.1. Government identifiers, such as your Social Security number (SSN), driver’s license, state identification card, or passport number.	NO
L.2. Complete account access credentials, such as usernames, account logins, account numbers, or card numbers combined with required access/security code or password.	NO
L.3. Precise geolocation, such as GPS data from a consumer’s mobile device that can provide its location in a geographic area, with an approximate radius of 1,850 feet.	NO
L.4. Racial or ethnic origin.	NO
L.5. Citizenship or immigration status.	NO
L.6. Religious or philosophical beliefs.	NO
L.7. Union membership.	NO
L.8. Mail, email, or text messages not directed to the Company.	NO
L.9. Genetic data.	NO
L.10. Neural Data, such as information generated by measuring a consumer’s central or peripheral nervous system’s activity that is not inferred from nonneural information.	NO
L.11. Unique identifying biometric information.	NO
L.12. Health information.	NO
L.13. Sex life or sexual orientation information.	NO
L.14. Children’s Personal Information (under age 16).	NO

6. Sources of Personal Information

Groundworks obtains the categories of Personal Information listed above from the following sources:

• directly from you when you provide it to us;
• from service providers, advertising and analytics partners, and other vendors that provide or supplement information about you;
• automatically as you navigate the Services, which may include usage details, IP addresses, and information collected through cookies; and
• From social media platforms and third-party review platforms or providers, including information you make publicly available or share with us through those platforms.

A. Personal Information You Provide to Us

We collect Personal Information that you provide to us directly, including:

• information that you provide when you interact with the Services including (i) filling in forms or posting material; (ii) requesting our Services; (iii) participating in contests, sweepstakes, or other promotions sponsored by us; and (iv) reporting problems;
• records and copies of your correspondence (including email addresses and mobile phone numbers), if you contact us;
• your responses to surveys that we might ask you to complete for research purposes; and
• your search queries on and use of the Websites and other Services.

Information you post publicly on social media or third-party review platforms may be visible to others and is subject to those platforms’ privacy practices. We may receive and display publicly available reviews and related information through third-party platforms or providers.

If you submit any information relating to other people to us or to our service providers in connection with your use of the Services, you represent that you have the consent of that other person to do so and to permit us to use the information in accordance with this Privacy Policy and our Terms and Conditions of Use.

B. Personal Information Third Parties Provide About You

Our service providers may, from time to time, supplement the information we collect directly from you through the Services with outside records from vendors for various purposes, including to enhance our ability to serve you, to tailor our ads to you and to offer you opportunities that may be of interest to you. To the extent service providers combine information we receive with Personal Information we collect on the Website, it will be treated as Personal Information and we will apply this Privacy Policy to such combined information, unless we have disclosed otherwise.

C. Cookies and Similar Technologies

We and our service providers and advertising and analytics partners use cookies, pixels, and similar technologies to collect information about your device and use of the Services, including IP addresses, device and browser information, online identifiers, approximate location, pages viewed, and interactions with our content. We use this information to operate and secure the Services, remember preferences, measure usage and advertising effectiveness, personalize content, and provide advertising.

Information collected through these technologies may be associated with other information we collect or receive about you. Advertising partners may collect information about your online activities over time and across different websites and services to provide targeted advertising. These disclosures may constitute a sale or sharing of Personal Information or targeted advertising under applicable law, as described in the “Privacy Rights” section below.

Our Cookie Policy, which forms part of this Privacy Policy, provides additional information about these technologies, the providers involved, and your choices. You can manage your preferences through our cookie banner and preference center, accessible through “Your Privacy Choices”.

D. Do Not Track and Global Privacy Control

We honor recognized opt-out preference signals, including the Global Privacy Control (GPC), as requests to opt out of sale, sharing, and targeted advertising where required by applicable law. You can enable GPC in a supporting browser or extension. We do not respond to legacy “Do Not Track” browser signals, which are different from GPC.

7. Text Messaging, Calls, Email, and Alerts

A. Email Communications. We may send you commercial and advertising emails from time to time. You can opt-out of receiving these emails by following the instructions to unsubscribe at the bottom of the email or by contacting us at [email protected]. This opt-out applies to commercial and advertising emails only, does not impact online or digital advertising that does not rely on your email address, and does not apply to emails that we may send to you primarily regarding your account or transactions with us.

B. SMS Program. We collect and use your mobile telephone number, messaging preferences, consent records, and information you provide through text messages to operate our text messaging program (“SMS Program”), communicate with you, and respond to your requests. We do not sell Personal Information collected through our SMS program or share that information for cross-context behavioral advertising. We do not share mobile telephone numbers or opt-in information collected through the SMS Program with third parties or affiliates for their own marketing purposes. We may disclose this information to service providers that help us operate the SMS Program on our behalf. For information about our SMS Program, including enrollment, message frequency, charges, and opt-out instructions, please see the Text Messaging (SMS) Program section of our Terms & Conditions.

C. Telephone Calls and Call Recording. When you call us, or when we call you, we collect your telephone number and information about the call, including the date, time, and duration. Calls to and from our customer service, scheduling, and sales lines may be monitored or recorded for quality assurance, training, and dispute resolution purposes. Where a call is monitored or recorded, we will provide notice at the beginning of the call, before any recording begins. Call recordings are retained in accordance with our records retention schedule and are subject to the security measures described in the Data Security section below.

Some states impose additional requirements on marketing calls and text messages. If you are a resident of Florida, Oklahoma, Washington, or Maryland, additional state law protections may apply to calls and texts you receive from us, and you may have additional rights to revoke consent or to bring a claim under those state laws.

8. How We Use Your Personal Information

We may use or disclose the Personal Information we collect for one or more of the following business purposes:

• to provide, support, personalize, and develop our Websites, products, and services;
• to provide you with information, products or services that you request from us;
• to fulfill or meet the reason you provided the information. For example, if you share your name and contact information to ask a question about our products or services, we will use that Personal Information to respond to your inquiry;
• to administer, contact you about, or contact anyone you have selected about contests, sweepstakes, or other promotions sponsored by us for which you choose to participate;
• to provide advertising and marketing services. Where this constitutes a “sale” or “sharing” of Personal Information, or “targeted advertising,” under applicable state law, you may opt out as described in the “Privacy Rights” section below.
• to send you marketing and non-marketing commercial communications;
• to send you email notifications that you have specifically requested;
• to carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection;
• to help maintain the safety, security, and integrity of our Websites, products and services, databases and other technology assets, and business;
• for testing, research, analysis, and technical and product development, including to develop and improve our Websites, mobile applications, products, and services;
• to respond to law enforcement requests and as required by applicable law, court order, or governmental regulations;
• to the extent that we are required to do so by law;
• to assess and manage risk;
• in connection with any ongoing or prospective legal proceeding;
• to facilitate internal audits, dispute resolution and investigations;
• to keep records of transactions;
• for business continuity and disaster recovery;
• as described to you when collecting your Personal Information;
• to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Groundworks’ assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Information held by Groundworks about our Website users is among the assets transferred, in accordance with the requirements of applicable laws;
• to enforce applicable policies;
• to notify you about changes to the Company, the Websites, or any products or services we offer or provide through it;
• as otherwise described in this Privacy Policy; and
• for any other purpose with your consent.

We may also use your information to contact you about our own and third parties’ services that may be of interest to you. If you click on or otherwise interact with an advertisement, the advertiser may assume that you meet its target criteria.

9. Disclosure of Your Personal Information

A. Service Providers and Other Recipients

We may disclose your Personal Information to our service providers to process your Personal Information for a specific business purpose, such as to help us provide our services to you, to deliver to you the product that you selected, or to protect or improve our Websites. These service providers include service fulfillment companies and fraud detection, security, and technical support providers. Our disclosures to advertising and analytics partners are described in our Cookie Policy and the “Sale and Sharing of Personal Information” subsection below. We may also disclose your Personal Information for a business purpose to our contractors, including professional advisors and insurers.

Your Personal Information may be stored in the USA or other countries by our service providers. We require that our service providers safeguard your Personal Information. Your information may be subject to the local laws of the jurisdiction to which it is transferred, and it may be accessible to local governments, tribunals, law enforcement and regulatory agencies.

We also disclose your Personal Information for the following purposes:

• to our subsidiaries and affiliates;
• to contractors, service providers, and other third parties we use to support our business or the Services;
• to third parties in order to perform services requested or functions initiated by users;
• to identify a user in connection with communications sent through the Services;
• to provide you with special offers or promotional and marketing materials, including to let you know about upcoming events;
• to improve the Site, marketing endeavors or our product and service offerings;
• to serve you specific content that we believe is relevant to you; to identify you as a customer and to identify your product and service preferences, including providing personalized content and ads and informing you of new or additional products, services or promotions that may be of interest to you;
• to a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of the Company’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Information held by the Company about our Service users is among the assets transferred;
• to fulfill the legitimate purpose related to our business for which you provide it;
• for any other purpose disclosed by us when you provide the information; and
• with your consent.

We may also disclose your Personal Information:

• to comply with any court order, law, or legal process, including to respond to any government or regulatory request;
• to enforce or apply our Terms and Conditions of Use located at https://www.groundworks.com/terms-conditions/ and other agreements, including for billing and collection purposes;
• to address misuse of the Services (including without limitation unauthorized access to any system, spamming, denial of service attacks or similar attacks), or to protect ours or other’s rights, property, or safety;
• to defend against legal claims; and
• if we believe disclosure is necessary or appropriate to protect the rights, property, or safety of Groundworks, our customers, or others, including exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

We may disclose aggregated or deidentified information that does not identify you. We maintain and use deidentified information in deidentified form and do not attempt to reidentify it, except as permitted by applicable law. Disclosures of Personal Information to advertising and analytics partners are described in our Cookie Policy and the “Sale and Sharing of Personal Information” subsection below. The restrictions applicable to information collected through our SMS Program are described in “Text Messaging, Calls, Email, and Alerts” above.

B. Personal Information Disclosed for Business Purposes

The list below identifies the Personal Information categories we disclosed to service providers or contractors for a business purpose over the preceding 12 months and the specific business or commercial purpose for disclosing that information.

• Identifiers and California Customer Records information to respond to inquiries, prepare quotes, schedule appointments, communicate with customers, provide services, process transactions, and maintain customer records.
• Commercial information to prepare and fulfill service requests, manage projects and transactions, and provide customer support.
• Internet or other electronic network activity information and approximate geolocation data to operate and secure our websites, understand website usage, diagnose technical issues, and improve website performance and content.
• Sensory information, including call recordings, to support customer service, quality assurance, training, and dispute resolution.
• Professional or employment-related information concerning business contacts to respond to commercial inquiries, coordinate services and events, and manage business relationships.
• Inferences drawn from Personal Information to understand customer interests and service needs and support marketing and service improvements.
• Disclosures to advertising and analytics partners that constitute a sale or sharing of Personal Information are described separately in the “Sale and Sharing of Personal Information” section.

C. Use and Disclosure of Sensitive Personal Information.

Groundworks may use or disclose Sensitive Personal Information only for the purposes permitted under applicable law, including to provide the Services you request, to detect security incidents, process authorized payments, maintain account and system security, prevent fraud or illegal activity, comply with law, or for other purposes permitted under applicable law.

Where required under applicable law, we will only collect, use, or disclose Sensitive Personal Information with your express consent.

10. Retaining Personal Information

Our intent is to not retain your Personal Information for longer than necessary for the purposes for which it was collected. Different retention periods apply for different types of Personal Information, and we determine retention periods based on the purpose of collection, the nature of the information, the duration of our relationship with you, warranty and service obligations, and applicable legal, tax, accounting, and recordkeeping requirements. In some instances, such as when required by law or authorized by you, we may retain the information for a longer period.

In general, we will retain your Personal Information:

• to the extent that we are required to do so by law;
• if we believe that the Personal Information may be relevant to any ongoing or prospective legal proceedings; and
• to establish, exercise, or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk).

We will destroy, erase, or make anonymous Personal Information as soon as it is not required to fulfill the purpose for which we collected it. We will take due care when destroying Personal Information to help prevent unauthorized access to the information.

11. Minors and Children

The Services do not target anyone under sixteen (16) years of age. We do not knowingly collect information from children under the age of sixteen (16). If you are under the age of sixteen (16) do not use or provide any information through the Services. If we learn that we have collected or received Personal Information from a child under that age of sixteen (16) without verification of parental consent, we will delete that information as soon as possible.

We do not knowingly sell or share the Personal Information of consumers under sixteen (16) years of age. Where another state requires consent for sale, targeted advertising, or profiling involving an older minor, we apply that state’s age threshold and consent requirements.

12. Data Security

We have implemented reasonable technical, physical, and organizational security measures on our Services that are designed to help secure your Personal Information from accidental loss and from unauthorized access, use, alteration, and disclosure. Please be careful about posting Personal Information in public areas of social media or other third-party sites, where it may be viewed by others.

Unfortunately, the transmission of information via the Internet is not completely secure. Although we do our best to protect your information, we cannot guarantee the security of your information transmitted to or through the Services. Any transmission of information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Services. By using any Website or other Services, you acknowledge and accept these risks.

13. Privacy Rights

A. Notice of Privacy Rights for Residents of Certain U.S. States

Residents of certain U.S. states may have rights and choices regarding their Personal Information. To the extent any data protection law applies to our collection of your Personal Information, this supplemental section of our Privacy Policy outlines the individual rights you may be entitled to and how to exercise those rights.

Depending on where you live and subject to certain exceptions, you may have some or all of the following rights.

• Right to Know and Access. You may have the right to request that we confirm whether we process your Personal Information, and to request information about our collection and use of your Personal Information, including the categories and specific pieces collected, the categories of sources, the purposes for collecting, selling, or sharing the information, and the categories of third parties to whom we disclose it. You also have the right to request access to Personal Information we may process about you.
• Right to Data Portability. Subject to applicable exceptions, you may have the right to request and obtain a copy of your Personal Information in a portable format. In addition, to the extent technically feasible, you may have the right to obtain your Personal Information in a readily usable format that allows you to transmit the Personal Information to another data controller without hindrance.
• Right to Request Correction of Inaccurate Personal Information. To the extent that we may maintain inaccurate Personal Information, you may have the right to request that we correct such inaccurate Personal Information, taking into account the nature of the Personal Information and the purposes of the processing of the Personal Information.
• Right to Request Deletion. You may have the right to request that we delete certain Personal Information or records provided by or obtained about you, with certain exceptions and limitations as allowed under law.
• Right to Opt Out of the Sale and Sharing of Personal Information. You may have the right to opt out of the processing of your Personal Information for the purpose of selling your Personal Information or sharing it for cross-context behavioral advertising. To the extent that our use of certain online tracking technologies are deemed to be a “sale” or “sharing” under certain data protection laws, you may opt out of these online activities by updating your cookie preferences at Your Privacy Choices, submitting a request to [email protected] or by broadcasting an opt-out preference signal, such as the Global Privacy Control (GPC). Where required by applicable law, we will treat a recognized GPC signal as an opt-out of sales and targeted advertising for the browser or device sending it and, if we can associate it with you, for the associated profile. You may need to enable the signal separately on each browser or device you use.
• Right to Opt-Out of the use of Personal Information for Targeted Advertising and Profiling. You may have the right to opt out of the processing of your Personal Information for purposes of targeted advertising or profiling in furtherance of decisions that produce legal or similarly significant effects concerning you. You may opt out of targeted advertising through the Your Privacy Choices. We do not use your Personal Information for profiling in furtherance of decisions that produce legal or similarly significant effects concerning you.
• Right to Limit Use and Disclosure of Sensitive Personal Information. You may have the right to request that we limit the ways we use and disclose your Sensitive Personal Information to uses which are necessary for us to perform the Services, or deliver the goods reasonably expected by you, or as otherwise authorized by law.
• Right to Non-Discrimination. You may have a right to not be discriminated against in the Services or quality of Services you receive from us for exercising your rights. We will not discriminate against you for exercising any of your rights in this section including denying goods or Services, charging different prices or rates for goods or Services, or providing a different level of quality of goods and Services.
• Right to Information About Third-Party Disclosures. Depending on applicable law, you may request information about the categories or specific third parties to whom we have disclosed Personal Information.
• Right to Appeal. You may have the right to appeal our denial of any request you make under this section. To exercise your right to appeal, please submit an appeal request via the information in the Contact Us section below. Within the timeframe prescribed by applicable law, we will inform you in writing of any action taken or not taken in response to your appeal, including a written explanation of the reasons for the decisions. If we deny your appeal, you may contact the Attorney General or another authority which we will help you identify.
• Withdrawal of Consent. Where we rely on your consent to process your Personal Information, you may withdraw that consent using the method provided when consent was obtained or by contacting us.

To learn more about whether you are guaranteed certain rights, or to submit a request to exercise your rights, please contact us using any of the methods in the Contact Us section.

B. Exercising Your Data Subject Rights

To exercise the rights described above, please use the methods described below in this section. For requests requiring identity verification, your request must:

• Provide sufficient information that allows us to reasonably verify you are the person about whom we collected Personal Information, or an authorized representative; and
• Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

To help protect your privacy and maintain security, if you request to exercise a data subject right, we may take steps and may require you to provide certain information to verify your identity before granting you access to your Personal Information or complying with your request. For requests requiring verification, we may match information you provide with information in our records, such as contact or transaction information. We will request only information reasonably needed to verify and fulfill your request. Opt-out requests generally do not require identity authentication, although we may request information needed to identify the data to which your request applies. You do not need to create an account to submit a request.

Submit a data subject request by:

Email: [email protected]

Write us: Privacy Officer, Groundworks, 1741 Corporate Landing Parkway, Virginia Beach, VA 23454

Complete our online form: www.groundworks.com/ccpa-data-request/

We respond within the time required by applicable law. Where required, we will confirm receipt of a request to know, access, delete, or correct within ten business days and respond within 45 days, subject to any legally permitted extension. We may extend that period by an additional 45 days where reasonably necessary, and we will tell you if we do. We verify identity only for requests that applicable law permits or requires us to verify, using information appropriate to the request’s sensitivity and risk. There is no charge to submit a request. You may designate an authorized agent to submit a request on your behalf, in which case we may require proof of the agent’s authority. If we decline to take action on your request, we will notify you of our decision and the reasons for it.

C. California’s “Shine the Light” Law

California’s “Shine the Light Law,” (Civil Code Section § 1798.83) permits users of our Websites that are California residents to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes. To make such a request, please send an email to [email protected].

14. Sale and Sharing of Personal Information.

A. Advertising & Analytics

We disclose Personal Information to advertising and analytics partners in ways that may be considered a “sale” or “sharing” of Personal Information, or “targeted advertising,” under state privacy laws.

In the preceding twelve months, we have disclosed the following categories of Personal Information for these purposes: identifiers, internet or other electronic network activity information, commercial information, and inferences drawn from that information.

You may opt out of these disclosures by using the “Your Privacy Choices”, by enabling an opt-out preference signal such as the Global Privacy Control, or by contacting us using the information above.

B. Sensitive Personal Information.

We use third-party providers, such as GreenSky, to process financing applications. These providers collect and process information under their own privacy policies. Groundworks receives payment or approval information associated with your transaction, but does not receive the underlying Sensitive Personal Information submitted in your GreenSky application.

For any Sensitive Personal Information Groundworks otherwise collects, our collection, use, and disclosure are described in the “Sensitive Personal Information” and “Use and Disclosure of Sensitive Personal Information” sections above. Where applicable, you may exercise your right to limit our use or disclosure of Sensitive Personal Information as described in the “Privacy Rights” section.

15. Non-Discrimination.

We will not deny you goods or services, charge you a different price, provide you a different level or quality of service, or suggest that we will do any of these things, because you exercised any of your privacy rights.

16. Contact Us

To ask questions or comment about this Privacy Policy and our privacy practices, contact us at:

Privacy Officer
1741 Corporate Landing Parkway
Virginia Beach, VA 23454
[email protected]

Privacy Rights Request Portal
www.groundworks.com/ccpa-data-request/

Difficulty Accessing Our Privacy Policy: Individuals with disabilities who are unable to use or access our Privacy Policy online may contact us to inquire how they can obtain a copy of our policy in another, more easily readable format.

17. Complaints, Issues, and Dispute Resolution

Complaints, issues, or disputes regarding this Privacy Policy or anything contained herein are governed by our Terms and Conditions of Use.